Chief Marketing Officer
Alipay Payment Services (HK) Limited · HK
Yvonne Leung has been the Chief Marketing Officer of Alipay Payment Services (HK) Limited (APSHK) since November 2017. She is responsible for the branding, marketing and public relations strategy and development of the company. She is committed to promote AlipayHK in local livelihoods by integrating mobile payment into daily lives of the public, as well as bringing a new retail experience into Hong Kong.
Yvonne has extensive experience in marketing, CRM and digitalization, dedicate to integrate strategic thinking and practical business applications through creating human-centered user experience; while continually build innovative solutions to maximize business values and brand equity.